ABOUT
MARKETING:
A
Marketing Director
can
expect
to
earn
a
median annual
income
of
$134,639 |
Our Featured
Marketing Program
|
SCROLL
DOWN
FOR
A
COMPLETE
LIST
OF
MARKETING
PROGRAMS |
About
a
career
in
Marketing:
In
business,
creating
a
product
or
service
and
delivering
it
to
market
is
only
have
the
battle.
Customers
have
to
want
to
buy
it;
to
be
enticed
into
parting
with
their
money
because
they're
made
to
believe
that
they
truly
want
or
need
that
product
or
service.
That's
where
Marketing
comes
in.
No
business
can
be
successful
without
a
successful
marketing
apparatus
helping
to
present
a
commodity
to
the
consumer
with
persuasion
and
enthusiasm.
How
much
persuasion
and
enthusiasm
is
too
much,
and
how
much
is
not
enough?
That's
part
of
the
challenge
of
marketing.
Rules
and
strategies
for
marketing
vary
by
industry,
product,
and
market.
Advertising
via
print
and
electronic
media,
live
promotions,
givewaways,
promoting
word-of-mouth
campaigns,
and
partnering
with
retailers
and
wholesalers
to
promote
and
sell
a
product
or
service
are
all
essential
elements
of
a
successful
marketing
effort.
Marketing
positions
can
include
Promotions
Manager,
Marketing
Manager,
Public
Relations
Specialist,
Public
Relations
Manager,
Media
Director,
Creative
Director,
Advertising
Account
Executive,
Sales
Manager
and
more.
Most
jobs
are
high-paced,
stressful,
physically
and
creatively
demanding.
In
many
cases,
a
mere
40-hour
workweek
is
a
rarity,
and
long
days,
weekends,
and
out-of-town
travel
are
not
uncommon.
Because
of
intense
competition
for
the
consumer
dollar
and
a
24/7
multimedia
delivery
mechanism
in
the
form
of
television,
print
advertising,
and
the
Internet,
not
to
mention
movies,
electronic
billboards,
and
advertising
deployed
on
personal
electronic
devices,
positions
in
marketing
are
in
high
demand
and
are
expected
to
continue
to
increase,
possibly
as
much
as
27%
through
the
year
2014.
OTHER
MARKETING
PROGRAMS |
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- Marketing
-
MBA
- Marketing
-
Bachelor's
Degree
- Marketing
-
Associate
Degree
|
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|
- Business
Administration
/
Marketing
-
Associate
Degree
|
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|
-
Business
Administration
-
Marketing
-
Bachelor
of
Science
|
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|
- Marketing
-
Bachelor's
Degree
|
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|
- Marketing
-
Bachelor's
Degree
|
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- Business
-
Marketing
-
Bachelor
of
Science
|
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- Marketing
-
Associate
of
Specialized
Business
|
|
|
-
Marketing
-
Master
of
Business
Administration
(MBA)
- Marketing
-
Bachelor
of
Science
-
MKT421
Marketing
-
MKT438
Public
Relations
-
MKT450
International
Marketing
-
MKT463
Buyer
Behavior
-
MKT467
Integrated
Marketing
Communications
-
MKT551
Marketing
Management
-
MKT553
Marketing
and
Stakeholder
Relations
|
|
|
- Marketing
-
Master
of
Business
Administration
(MBA)
|
